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How to Connect Social Media and Email Marketing

[vc_row][vc_column][vc_column_text]Social media channels, like Facebook, Twitter and Instagram, and email marketing can be incredibly powerful tools for any business and now afford all of us increased opportunities for exposure, sales and awareness that just didn’t exist years ago. However, despite having access to these incredibly powerful digital marketing tools we still see businesses not taking full advantage. We thought we would address the problem head on!  Connection  In a digital world, with so...

How to Create an Effective Mailing List

An effective Email list can be an incredibly powerful tool for your business. Think about it, by signing up, customers, or potential customers, have said they’re interested in what you have to say and have given you permission to contact them directly, whenever you want! You might be wondering how to create an effective mailing list and it should become a key part of any digital marketing strategy moving forward. Here are a...

eCommerce marketing emails that work

There is no doubt that one of the most powerful methods of creating a successful e-commerce website is to generate brand and customer loyalty. One of the key ways to achieve this is to communicate with your customers regularly using email marketing. Executed correctly it will reap generous benefits but approached without thought and due  care can lose customers faster than you can say "oops - there they go". Its really important to...