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How to Connect Social Media and Email Marketing

[vc_row][vc_column][vc_column_text]Social media channels, like Facebook, Twitter and Instagram, and email marketing can be incredibly powerful tools for any business and now afford all of us increased opportunities for exposure, sales and awareness that just didn’t exist years ago. However, despite having access to these incredibly powerful digital marketing tools we still see businesses not taking full advantage. We thought we would address the problem head on!  Connection  In a digital world, with so...


How to Pick Your Web Designer

In 2016 a great website is a business essential. It’s your shop window in an increasingly digital world and treating it like one of your most important business tools is now the reality. As a result updating, or building a new website, is a big moment for any business and picking your web designer might be the most important aspect of this process. Coming from the other site we thought we’d provide...

What Does Social Media Mean for Small Businesses in Northern Ireland?

What Does Social Media Mean for Small Businesses in Northern Ireland?

Social media is here to stay but what does that mean for small businesses in Northern Ireland?   Should you pay for Facebook advertising? What is Snapchat and does it serve any purpose for businesses? Should I be using Instagram?   With each new platform, update and evolution in the digital world it’s easy to become overwhelmed but we like to keep things simple and view it all in a positive light.   Opportunity in Social   Small...


Why White Space is Important For Your Website

White space, a website design term, is the bane of web designers and businesses alike. With trenches firmly dug web designers are, generally, pro white space whilst businesses don’t understand the need for it.   The use of white space boils down to the user/customer experience and we will shed some light on the issue within this blog.   What is White Space?   If you’re not working within the web design sector it’s perfectly...

What is Bootstrap?

What is Bootstrap?

You might currently be exploring the idea of getting a new website built for your brand or business and have stumbled across the name “Bootstrap” or seen it referenced before. To avoid any confusion we thought we would explain what exactly Bootstrap is and why people might want a Bootstrap website. Bootstrapping Designs Bootstrap is a front-end framework that was initially developed by the team behind Twitter in New York. It combines HTML,...

6 Essentials for an E-Commerce Website

E-commerce is becoming a bigger and more integral part of the economy with each passing year. In the UK in 2014 up to 79% of its population made an online purchase in the last twelve months alone! With this in mind it’s incredibly important to design an e-commerce website with customer experience as the chief focus. We’ve compiled a few essentials to help you get started. Mobile Responsive   Having a mobile...